Friday, February 4, 2011

Gundam Pepsi Bears

Pepsi NEX had a promotional tie-in with Bandai, where the Gundam characters were reimaged as teddy bear cell phone straps. There were something like 15 different designs, but all of them sold out within a couple of days of hitting the shelves. Not a bad deal for 150 yen ($2) each. If you like Gundam. And Pepsi NEX. And you have a cell phone with a place to put a strap. And you don't keep your phone in your pocket...

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