McDonald's is running their new New York burgers campaign. The youtube ad is kind of a 1950's dance-style heavily influenced by the art of Roy Lichtenstein. But, it's actually fairly ugly and I can't stand watching it when the video pops up in my browser. Two sandwiches - beef with cheese and black pepper, and chicken "burger" with salt and lemon. The primary "selling" point is the use of square buns.
Double patty, with liquid cheese, a Kraft single, lettuce, chopped onion, a tiny strip of pseudo-bacon, and some kind of sweet brown sauce (teriyaki?).
It didn't taste all that bad, but the single slice never melted. The liquid cheese came from a squeeze bottle and tasted like cheddar with cracked black pepper. There was a bit of a burn, like it had been painted with the vinegar from a bottle of pickled jalapenos, but it wasn't consistent across the entire patty. With a large coffee and fries, the price came to 760 yen (about $7 USD). Interesting to try once, and then move on to something better.
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