I was walking along the street one day when I passed this particular vending machine. The sign on the lower front looked pretty haphazardly installed, and I was thinking it was really unprofessional. Then the message hit me.
"Can coffee people are good people (even though it is a can...)"
The "all new" photo just shows all of the existing, old brands. Again, the message is going over my head, but I think the idea is, "if you drink our can coffee, you can't be as bad as the coffee itself is."
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