Saturday, March 17, 2018

Yamakataya Ad - Lightful

I'm not really sure what the message is supposed to be this time. The woman is obviously bathed in light, so I guess that's the "lightful" part. But she looks like she's either just woken up and hasn't had her coffee yet, or is in pain because the light is giving her a headache. Looking directly at the poster itself, she really seems to be unhappy. The photo here failed to capture that in full detail.

No comments: